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Hello Everyone,

Since so many days there is this question running on my mind. How Alexa determines the Ranking? Google ranking has their strategy and factors they consider to rank the website. But if im not mistaken, alexa ranking is based on traffic of the website. So how they calculate the traffic? They dont put any script on website or anything. So how they track the traffic? How accurate their ranking is?

Please advice.

Alexa ranks your site by traffic, but only the traffic that has the alexa toolbar installed on the internet browser. It is not very accurate and can be easily manipulated. If you want a better ranking with them, install their toolbar and go through your site a few times a day. Your ranking will drop. It has no meaning so you really should not worry about it.

So Alexa is worthless?

Talking about Alexa, how do you get your site listed in their directory pages?

Alexa is use to measure traffic to your site. It has nothing to do with the rankings.

Alexa’s Traffic Ranks are based on the traffic data provided by Alexa Toolbar users and data collected from other, diverse sources over a rolling 3 month period. A site’s ranking is based on a combined measure of Reach and Pageviews..Alexa’s Traffic Ranks are for top level domains only. Alexa do not provide separate rankings for subpages within a domain or subdomains.Alexa also counts the number of visitors and number of page views of all the sites for Alexa traffic rank.

Alexa rankings determines your site's popularity.

I think so

thank you overdriveelectronics

so like this it working , i need to install alexa toolbar.

I think Alexa is still helpful specially to those who are engaging with online advertisers and internet marketing services. Why? Through the measurement of Alexa, you are able to determine how much traffic you have and it displayed a detailed statistics report of your website performance; just like in Google Analytics. Common users are not aware of its importance; but to internet professionals, they still consider Alexa helps to improve your website.

Though figures are not that 'accurate' (also with other stat/traffic tools) still we are getting paranoid if we see that huge dropped of traffic to our website.

Hi..

According to me Alexa is a very powerful tool used to rank website traffic. Also this a free tool, it tells you how your site Ranks up against other sites in the web. The lower Alexa ranking is good for your site.

Thanks
SEO New York

I still don't really see how this is useful, except maybe as a not so accurate measure of traffic?

What's the point? I don't get it!

Hi..

Here Is some points, hope this will help you to clear your doubts.


According to me, Alexa achieves its ranking system by counting how many pages were visited by people who have downloaded their toolbar. And that group of people is anything but random, they tend to be webmasters, Internet marketers, and other market-minded people.
However, it's not entirely accurate as it is based solely on the users who install the Alexa toolbar in their browsers.

When you need to quickly find unbiased, third-party information about any site on the Internet, try the easy to use tools that you’ll find at Alexa.com. While its not perfect, it’s a quick way to catch a small snapshot of Internet marketing information. For example, if you're considering advertising with a site, check their ranking number to get an idea of how effective they might be at delivering high quality traffic to your website. Alexa achieves its ranking system by counting how many pages were visited by people who have downloaded their toolbar. And that group of people is anything but random, they tend to be webmasters, Internet marketers, and other market-minded people.
However, it's not entirely accurate as it is based solely on the users who install the Alexa toolbar in their browsers.

When you need to quickly find unbiased, third-party information about any site on the Internet, try the easy to use tools that you’ll find at Alexa.com. While its not perfect, it’s a quick way to catch a small snapshot of Internet marketing information. For example, if you're considering advertising with a site, check their ranking number to get an idea of how effective they might be at delivering high quality traffic to your website.

Thanks
SEO Services USA

I tend not to bother worrying about it.