What is the use of Schema in SEO?

For discussion of general Search Engine Optimization, not specific to any engine.
KyraKakkar
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What is the use of Schema in SEO?

Postby KyraKakkar » Wed Nov 15, 2017 5:56 am

What is the use of Schema in SEO?

AlexM85
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Re: What is the use of Schema in SEO?

Postby AlexM85 » Wed Nov 15, 2017 7:04 am

Schema.org (often called Schema) is a specific vocabulary of tags (or microdata) that you can add to your HTML to improve the way your page is represented in SERPs.
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HokuRaj
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Re: What is the use of Schema in SEO?

Postby HokuRaj » Thu Jan 11, 2018 5:32 am

Schema markup, found at Schema.org, is a form of microdata. Once added to a web page, it creates an enhanced description (commonly known as a rich snippet), which appears in search results.

jennypitula
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Re: What is the use of Schema in SEO?

Postby jennypitula » Thu Jan 11, 2018 11:47 pm

Go to schema website and choose what type of schema you want. Choose one type fill all fields and copy the code and paste in your webpage befor </head> tag.

OnlineWorkIdeas
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Re: What is the use of Schema in SEO?

Postby OnlineWorkIdeas » Tue Jan 23, 2018 7:20 am

If Schema is setup in a website, then in the search results, additional website information will show up under the title and therefore will increase the CTR (click through rate).
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AmandaCherry
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Re: What is the use of Schema in SEO?

Postby AmandaCherry » Sun Jan 28, 2018 6:50 am

Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema markup is all about. Here's an example of a local business that has markup on its event schedule page.


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