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Re: E-commerce SEO

Posted: Mon Jul 29, 2019 11:06 pm
by salesforcebofc
milindpatil wrote:E-commerce SEO is not an easy task. But you have to work with developers to get the things done properly. You have to start with on-page SEO and follow the step by step procedure to get things done.

1. Understand the Product - In this phase, you have to understand the products and business module (if you are selling niche category products. e.g. Furniture & Home Decor). Know the target audience, type of products, materials used for making, and most important USP of the brand. This will help you at the time of keyword research.

2. On-page SEO Setup - Start a conversation with developers and prepare a SEO checklist to guide them about the creation of URL structure, image path, alt tags for image, use CDN server for images to load website quickly, and make sure every image should be compressed, sitemap (I recommend you to make dynamic XML sitemap) etc. You can refer this On-Page SEO Checklist for more understanding in more detail.

3. Technical Audit & Tracking - In this phase, you have checked the codes & e-commerce tracking (Google Analytics, GTM & Google Webmaster etc. If you are creating new URL's then make sure redirection is done properly. Also, check the sitemap to get the new URL's implemented.

4. Link Building & AdWords - After completing technical SEO round you have then focused on to build quality and relevant links to your website to generate traffic from search engines. Also, start the Google Adwords campaign to get the instant traffic to your website.

I hope this information will help you create better SEO plan for your e-commerce website. In case you have any query you can contact me.

Its really an informative post but I like to add one thing in On-Page activity of an e Commerce website is the track of conversion, one can use Google Tag Manager and can track the conversion.

Re: E-commerce SEO

Posted: Tue Jul 30, 2019 8:17 pm
by botala

Re: E-commerce SEO

Posted: Thu Aug 01, 2019 12:06 am
by botala
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Re: E-commerce SEO

Posted: Thu Aug 01, 2019 7:06 am
by safracatz
The Search Engine Journal correctly assesses the critical importance of search engine optimization to e-commerce success with this statistic: 93% of the online project begins with a search. You must change basic knowledge of SEO into an actionable set of tactics to make E-commerce traffic.
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Re: E-commerce SEO

Posted: Thu Aug 01, 2019 8:31 am
by seohigherranking
Below are outline of some of the main techniques used in Ecommerce Website optimisation

1- Content optimisation
2- Per Page Heading Tag optimisation
3- META Tags Optimisation
4- ALT Tags
5- Reduce Load Time
6- Enable Canonical Tags
7- Add Breadcrumbs
8- Optimize for Site Search
9- XML Sitemap
10- HTML Sitemap
and last but not least use markup to enable Rich Snippets and Knowledge Graphs

For more optimizing techniques visit here 13 On Page SEO Techniques To Improve Website Ranking

Re: E-commerce SEO

Posted: Fri Aug 02, 2019 1:40 am
by botala
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Re: E-commerce SEO

Posted: Fri Aug 02, 2019 1:44 am
by Megarojgar
Very nice & informative article. It is useful for most of people. Thank you for sharing.

View first unread post

Posted: Sat Aug 03, 2019 2:20 pm
by KamEralo
Here and to a lesser degree on FF the view unread post icon goes to an old post, not down the first unread one.

I dont have cookies turned off, and Im not filtering with AdBlock here.

Any suggestions?

Re: E-commerce SEO

Posted: Mon Aug 05, 2019 1:54 am
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Re: E-commerce SEO

Posted: Thu Aug 08, 2019 1:30 am
by botala
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Re: E-commerce SEO

Posted: Fri Aug 09, 2019 2:21 pm
by babatoto
I'm really try hard to use backlink but not working, dunno how to find out the way.

Re: E-commerce SEO

Posted: Sun Aug 11, 2019 9:17 pm
by botala

Re: E-commerce SEO

Posted: Mon Aug 12, 2019 3:39 am
by KattyKate25
Below, there are six most common ways in which dynamic content can be applied on an ecommerce website to boost conversions by building a smoother, more user-friendly and personalized UX.

Personalized Product Recommendations. A recent study on personalized product recommendations says that the conversion rate of visitors who clicked on product recommendations was five times higher than the conversion rate of visitors who didn’t click.

Customized CTAs. For simplifying the buyer’s journey, such systems should be extensions of a central CRM which guarantees that visitor data is kept across all channels. Thus, signals coming from each of these channels are gathered and processed at the same time.

Dynamic Pop-ups. The main goal of pop-ups is to notify customers about discounts and update or motivate them to log in and leave their reviews. A well-timed discount offer or reminder about products left in an abandoned cart can save a lot of conversions.

Dynamic Banners. Dynamic banners don’t have any fixed content but update themselves for each customer in real time. Personalized banners are shown on offsite channels, not on the product’s original ecommerce website.

Dynamic Search Content. With the help of dynamic content, a search function is becoming a ‘navigational’ and ‘conversion’ tool that helps users to complete and narrow the scope of their searches, leading them to the products directly. Autocomplete and autocorrect features are the most common example of dynamic search content.

Personalized Emails. You should combine dynamic content with email marketing to develop a strategy that will boost conversions. Dynamic content can be used in product promotions, transactional emails, and shopping cart abandonment emails.

The progress of dynamic content technologies has provided an efficient way to increase conversion and drive online sales. Here, ... ion-rates/, you can find more useful information about dynamic content.

Re: E-commerce SEO

Posted: Tue Aug 13, 2019 1:35 am
by botala

Re: E-commerce SEO

Posted: Thu Aug 15, 2019 1:50 am
by botala
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