"According to Google the sites displaying those pesky interstitial ads will face Google's Mobile Interstitial penalty which will affect their rankings.
http://www.oodlesmarketing.com/blogs/mobile-interstitial-penalty/
Insights On Google’s Recent Mobile Interstitial Penalty
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Re: Insights On Google’s Recent Mobile Interstitial Penalty
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Re: Insights On Google’s Recent Mobile Interstitial Penalty
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Re: Insights On Google’s Recent Mobile Interstitial Penalty
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