Some keywords improved in SERP and some lost in SERP

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wuzhong
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Some keywords improved in SERP and some lost in SERP

Post by wuzhong »

Some keywords improved in SERP and some lost in SERP for one of our new sites. We add new articles to the site every week but we did not change any structure of the site. Do you have any advice on this?

khai
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Post by khai »

keyword not important for me, to imrove or increase your site

1. promotion on google adwords
2. get much backlinks
3. onpage and offpage
4. update your content regularly

hunter29
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Post by hunter29 »

khai wrote:keyword not important for me, to imrove or increase your site
Keywords are quite important because those are the search queries on which you want to get ranked your website.

mdamin76
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Post by mdamin76 »

It's probably a Google Dance.

Wishbone
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Re: Some keywords improved in SERP and some lost in SERP

Post by Wishbone »

wuzhong wrote:Some keywords improved in SERP and some lost in SERP for one of our new sites. We add new articles to the site every week but we did not change any structure of the site. Do you have any advice on this?
Best thing to do here is give your site and inner pages strong backlinks. These has been the most effective way and still in Google's guideline...
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alex247
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Re: Some keywords improved in SERP and some lost in SERP

Post by alex247 »

wuzhong wrote:Some keywords improved in SERP and some lost in SERP for one of our new sites. We add new articles to the site every week but we did not change any structure of the site. Do you have any advice on this?

In my opinion any one of the following reasons may fit for you:

1. Normal loose in ranking ( google give initial boost for fresh content and remove while time goes)

2. Google dance (may come back to previous position)

3. Lost backlinks with the keyword as anchor text
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zunita78
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Post by zunita78 »

It is a normal thing in search engines. Rankings are fluctuate.
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SEOCompany
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Post by SEOCompany »

Add new content regularly with interlinking.
Add new links regularly - White hat.
Vary anchor texts..

wuzhong
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Post by wuzhong »

mdamin76 wrote:It's probably a Google Dance.
I hope it is because of Google Dance.

web123
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Post by web123 »

could be google algo changed

wuzhong
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Post by wuzhong »

For about 3 to 4 years we are No 1 in SERP of Google for sereral hot keywords. It's a pity that 2 of the hot keywords dropped to top 5 now. The most important thing is that we need more links from related sites.

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