Difference in users

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izzy55
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Difference in users

Post by izzy55 »

Do any of you notice the difference in visitors from the different search engines? Meaning, do you notice a different type of visitor from each search engine? Demographic, socioeconomic, geaographic etc...

Thank you.

jitendraag
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Post by jitendraag »

Of course, I get a lot of visits via Guruji.com from India and also see difference in traffic for same keyword.
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izzy55
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Post by izzy55 »

jitendraag wrote:Of course, I get a lot of visits via Guruji.com from India and also see difference in traffic for same keyword.
That definetly makes sense on the geographic-end but what about the big three in the US. Google, Yahoo and MSN?

jitendraag
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Post by jitendraag »

I don't get much traffic from MSN but yahoo and google definitely have different ranking for the same keyword for my sites.
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izzy55
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Post by izzy55 »

jitendraag wrote:I don't get much traffic from MSN but yahoo and google definitely have different ranking for the same keyword for my sites.
I didn't mean ranking, I meant the difference in types of visitors, not quantity.

jitendraag
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Post by jitendraag »

Well, if you mean bouce rate and conversion rate. I don't really find any difference. I have also tried yahoo SEM and google adwords (just for search) and found similar conversion rates (though google was 'slightly' better)
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izzy55
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Post by izzy55 »

jitendraag wrote:Well, if you mean bouce rate and conversion rate. I don't really find any difference. I have also tried yahoo SEM and google adwords (just for search) and found similar conversion rates (though google was 'slightly' better)
I don't mean conversation or bounce rate. I guess I should be a little clearer.

I'm referring to age, socioeconomic (i.e. income level), education level etc.

I'm curious if there have been studies on the subject or if people have been able to quantify the difference.

izzy55
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Post by izzy55 »

Commercial Realtors wrote:My guess is that Yahoo users would tend to be older because Google did not always dominate the way it does now. Older users may be more affluent.
I disagree, most older people got into it after the younger crowd. IMO. I don't know the stats.

jitendraag
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Post by jitendraag »

comscore and quantcast may have ages and income ranges for people. I think I saw these stats on compete and/or komli's website as well.

Update: Just checked that quantcast has the demographics details and you can probably compare the two search engines:

http://www.quantcast.com/google.com
http://www.quantcast.com/yahoo.com

or may be you want to try this:
http://www.quantcast.com/search.yahoo.com
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my_misyel
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Re: Difference in users

Post by my_misyel »

izzy55 wrote:Do any of you notice the difference in visitors from the different search engines? Meaning, do you notice a different type of visitor from each search engine? Demographic, socioeconomic, geaographic etc...

Thank you.
Yes, specially if your site targets a specific territory or region. It helps a lot.

izzy55
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Post by izzy55 »

jitendraag wrote:comscore and quantcast may have ages and income ranges for people. I think I saw these stats on compete and/or komli's website as well.

Update: Just checked that quantcast has the demographics details and you can probably compare the two search engines:

http://www.quantcast.com/google.com
http://www.quantcast.com/yahoo.com

or may be you want to try this:
http://www.quantcast.com/search.yahoo.com
Thank you! Excellent data!

seo.doc
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Post by seo.doc »

this kind of info are valuable cause you can use this data in targetign potential customer...this shows how each ages participate on using the SE's...
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sikanderhayat
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Post by sikanderhayat »

i also noted that the difference in visitors from the different search engines.


Definetly makes sense on the geographic-end but what about the big three in the Google, Yahoo and MSN?
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