Google page rank (weird)

[www.pricepoint.com]

I searched in Google this: avid ultimate levers

http://www.pricepoint.com/detail/11078- ... Levers.htm

this page has a page rank of 4 and showed up in the 5th position on the page.

http://www.outdoorsportz.com/BGBLOOOO1002.html

this page has a page rank of 2 and showed up #1 for this term.

I checked the keywords in the page source.

“Avid” we have it 16 more times

“Ultimate” we have it 13 more times

“Levers” we have it 6 more times.

To me I would think since we have the search terms more often and a higher page rank that we should be above them but this is not the case.

[real_estate]

Hi there,
Right Akash, Hey do not worry about PR. There are just so many websites with low PR but having a higher placement than high PR competitors.You should aim for SERPS rather than PR..

[kremit]

I hope somone said that Pagerank is one of the least important factors in ranks.

The Pagerank 2 site is above you because it has a better amount of keywords, spead out between all optimizable areas, and he didnt overuse them, which you might want to look at.