PPC & CPC

For discussion of cost-per-click (CPC) engines, such as Yahoo! and Google Adwords.
JuvenileSurprise590
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Re: PPC & CPC

Postby JuvenileSurprise590 » Sat Nov 16, 2013 1:18 am

There is no difference between PPC and CPC,for more information you need to take the help of google SE.

JamesCarter
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Re: PPC & CPC

Postby JamesCarter » Wed Jan 22, 2014 12:47 am

Is there any difference between PPC and CPC can you tell me what is the major difference?

bhushan
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Re: PPC & CPC

Postby bhushan » Mon Jan 27, 2014 12:22 am

PPC means pay per click.PPC is advertising model .it is provide the direct traffic to the website.CPC means cost per click.The cost per click is the amount you earn each time a user clicks on your ad.

:evil: :twisted:

AaronGipe
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Re: PPC & CPC

Postby AaronGipe » Mon Feb 17, 2014 4:58 am

PPC Stands For: Pay Per Click
Search engines that operate by charging website per-click to appear higher in the rankings. You can view some of the main PPC engines here

CPC Stands For: Cost Per Click
Typical rate of measuring the expense involved with acquiring web traffic.

adamjones
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Re: PPC & CPC

Postby adamjones » Mon Dec 19, 2016 9:32 pm

PPC (Pay Per Click)
Web crawlers that work by charging site per-snap to seem higher in the rankings. You can see a portion of the fundamental PPC motors here

CPC (Cost Per Click)
Average rate of measuring the cost required with procuring web activity.

Leake1944
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Re: PPC & CPC

Postby Leake1944 » Tue Dec 20, 2016 6:06 am

Are you running ads on Facebook or Google Adwords? Which medium is profitable for you? For me it's not about profit only. It's about profit and tracking. If I can't track ROI accurately then there is no reason to promote ads in that medium.

Doets1962
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Re: PPC & CPC

Postby Doets1962 » Wed Dec 21, 2016 8:34 am

it is a for china, so its very limited. if you want to target the market of china then you should go for baidu.

riyajindal
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Re: PPC & CPC

Postby riyajindal » Sat Mar 02, 2019 2:37 am

PPC and CPC are often used interchangeable within the advertising community, however generally speaking PPC is used to describe the type of advertising program you are running. CPC, which stands for cost-per-click, is usually used in communicating what you are actually paying per click within your advertising program.

Arpita
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Re: PPC & CPC

Postby Arpita » Mon Mar 04, 2019 1:07 am

In short, pay per click (PPC) refers to a type of advertising in which the advertiser pays for each click on one of their ads. This can sometimes be a fixed amount of money per click, but more often it takes the form of a fixed daily budget, with the value of each click fluctuating based on factors like competition and search volume.
CPC, or "cost per click" is a metric that... measures the cost per click. As I mentioned above, that cost will vary based on factors like how much competition exists for the keyword and fluctuations in search volume. If you've been running ads for "Taylor Swift Faceplant" at $0.17 per click and then TayTay falls flat on her face at the VMAs, you'll soon find yourself paying many times that amount. Since the budget is fixed, you won't get stuck with a big bill, but you will burn through your funds much more quickly. Quality Score is also a significant factor when it comes to CPC, which we'll discuss in depth in a few minutes.


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