Are keywords in content a numbers game?

For discussion of general Search Engine Optimization, not specific to any engine.
financialresources101
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Post by financialresources101 »

Keyword Density basically indicates the amount of times that a selected keyword or key phrase appears on a web page or in a article on said page..

Overuse leads to attempting spam search engines or artificially boost your search engine rankings..

Formula:
Keyword density=(% of total word count on the page) * (100)

Accepted standard for keyword density is between 3% and 5%...
[url=http://www.financialresources101.com]Financial Resources Blog[/url]

Roger_Silvester
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Post by Roger_Silvester »

The only criterion that consistently draws viewers is good, unique and relevant content. And keyword density is only a part of it.

In my opinion the SEO professionals should be concentrated towards:
* Write something that people want to read.
* Ask other sites to link to it – if the quality is good, the number of links will be higher.
* Make sure those links have specific anchor text – instead of "click here"
[url=http://www.paydaybank.co.uk]Payday[/url] | [url=http://www.mypayday.co.uk]Payday Advance[/url]

mrandrei
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Post by mrandrei »

Keyword density is just a myth. Quality of content is even more important.

Salamanda
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Post by Salamanda »

don't get caught up with trying to optimise to specific keyword densities.

Be sensible, make sure the keywords you want to rank for appears in your content, but don't be silly with the amount of times they appear.
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rayter
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Post by rayter »

mrandrei wrote:Keyword density is just a myth. Quality of content is even more important.
Amen to that! Keyword density is a fallacy. Google's algorithm has already changed.

KrazyG
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Post by KrazyG »

Well first of all, I don't think that stuffing keywords on your content is an advantage. If you will read it yourself, that really doesn't sound and look good right?

So my advice is that, write for the visitors and not for search engines. You will know your limitation when you see that the content doesn't sound helpful anymore because of your stuffed keywords.
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jeff collision
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Post by jeff collision »

Well - 3-5% of keyword density is good for you always, you can escape from search engine at this percentage..

# but content is more important than density, I suggest you to write content as you wish then analyze the keyword density
# remember that visitors are more important they all going to give success to you
# writing content by giving more importance to keyword density will results in improper or bad content
# first write content and then analyze it and change keywords if you feel more keyword density but change keywords without spoiling the content

peter11
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Post by peter11 »

The optimum value for keyword density is 5-7%. If the density of a keyword is too low, the search engine will not pay much attention to it. If the density is too high, the search engine may activate its spam filter. If this happens, the page will be penalized and its position in search listings will be deliberately lowered.

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