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What is goal in Google analytics?

Here, Google: "Use goals to measure how often users complete specific actions."

Reference: https://support.google.com/analytics/an ... 2040?hl=en



A goal is a customer making a purchase or a gamer completing a mobile gaming level.

Goal is a feature of Google Analytics through which you can track your leads from your website.

A goal represents a completed activity, called a conversion, that contributes to the success of your business. Examples of goals include making a purchase (for an ecommerce site), completing a game level (for a mobile gaming app), or submitting a contact information form (for a marketing or lead generation site).

Cheers,
Alvin
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