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What is Alexa Rank?

The algorithm according to which Alexa traffic ranking is calculated, is simple. It is based on the amount of traffic recorded from users that have the Alexa toolbar installed over a period of three months. This traffic is based on such parameters as reach and page views.

"Alexa Rank is given to a website by Alexa Corporation on the basis of world wide traffic on the site.
As traffic increases on a site then Alexa rank decreases in numbers."

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The algorithm according to which Alexa traffic ranking is calculated, is simple. It is based on the amount of traffic recorded from users that have the Alexa toolbar installed over a period of three months. This traffic is based on such parameters as reach and page views.