What is Google AdWords Re-marketing?

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What is Google AdWords Re-marketing?

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Remarketing is a way to connect with people who previously interacted with your website or mobile app. It allows you to strategically position your ads in front of these audiences as they browse Google or its partner websites, thus helping you increase your brand awareness or remind those audiences to make a purchase.

Ways to remarket with Google Ads

1) Standard remarketing: Show ads to your past visitors as they browse sites and apps on the Display Network. Learn more
2) Dynamic remarketing: Boost your results with dynamic remarketing, which takes remarketing to the next level with ads that include products or services that people viewed on your website or app. Learn more
3) Remarketing lists for search ads: Show ads to your past visitors as they do follow-up searches for what they need on Google, after leaving your website. Learn more
4) Video remarketing: Show ads to people who have interacted with your videos or YouTube channel as they use YouTube and browse Display Network videos, websites, and apps. Learn more
5) Customer list remarketing: With Customer match, you can upload lists of contact information that your customers have given you. When those people are signed into Google, you can show them ads across different Google products.

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Google Ads remarketing is a form of online advertising that enables sites to show targeted ads to users who have already visited their site.Remarketing, also known as retargeting, can dramatically increase your conversion rates and ROI.