Social media marketing definition

[sofyjohnson18]

Social media marketing is a process of gaining traffic through social media networking sites such as Facebook, Twitter, YouTube, LinkedIn, etc.
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[guptaabhijit318]

Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media often feeds into the finding of new content such as news stories, and discovery is a search activity.

[RichardRoby]

SMM is a process of generating website traffic through promotional efforts in social media.