Why does a company want to get a better rank in google

[quadradesign2]

If you use email marketing for your business the email which the customer may receive that would be spam. So increasing our page rank is more helpful than email marketing.

[VladTepes]

With free and unlimited organic traffic,most business would definitely target it and try to get a chunk of internet billions of users everyday.

[AdamWill]

It is because of they want their business visible to other country. About 100% percent people view all 1st page top 10 websites of Google.

[Yondaime]

It is simply because that they want to get their website's product and services popular in the search engine. As a result, there are targeted visitors will come into their site for useful and informative content.

[CertArt]

Many give a lot of importance to PR and many don't consider PR.

[perfectionsu]

In today competitive world every company want to get better rank over the Google search engine to get their business popular all over the world.If anybody want to increase their business then he must have their own website on the internet to get succeed in business.

[Oureach756]

Best SEO link building strategies are simply brings a lot more towards their business and also getting best place in Google search engine whom do they preferred most, just because Google is one of the leading search engine and most of the searches are comes through Google search.

So most of the companies are liable to get better ranking for their website in Google

[timesheet]

The purpose of getting your website ranked in Google is to drive in all traffic searching for your product or service to your website and ultimately make them buy it.

This will be possible by all these factors:

1. First of all, research and analyze and decide on the keywords that you are going to work on. Best advice is that, never start the process with most visited and most competitive keyword.
2. Secondly, make your On Page changes perfectly. Have your target keywords on your Title and Description tag, also make use of the H1 tag.
3. Have genuine and quality content on your website, which others would love linking to.
4. Start building quality backlinks for your website from reputed and high pagerank websites.

I am sure this will get your keywords ranked better on search engines.

[greatar4]

Organic traffic is necessary for any online business to thrive. Without it, you are going to have a tough time getting potential customers. Otherwise, you'll probably have to spend thousand of dollars in pay per click advertising.

[dianecoleen]

Because if you have a good ranking in Google then that shows that your business is performing well online. If you have the good ranking though not getting any ROI then probably there's something wrong with your keyword selection.
I think email marketing wont cause an increase on your business popularity. Apparently, the messages you'll be sending might just go over spam folder or else will just be deleted if the content is no sense at all.

[mike22]

Everyone want top ranking in Google because #1 position has high chance to get visits and convert into sale.But for best ranking,you have to concentrate on quality backlinks and proper link acquisition with quality contents.