Search Engine Forums, SEO Forum

Hi all,
I have heard that Google doesn't give any importance to paid link. Is there any way to find paid link? How Google can know the link is paid or organic?

Paid links used to be common practice for most SEOs and agencies for spending and receiving links. This all changed when Google implemented rules against manipulating search rankings from paid links, as well as stopping "rel=nofollow" tags in order to better manage the flow of page rank. Good paid links are cannot be detected by search engines. These deals are done via emails, and when done properly will remain undetectable by algorithms. A sure way to get found out for buying links is placing your link in the footer of a website where there are no other relevant links or too many external links. Also, link brokers give you the access to a selection of websites that are willing to sell text ads.

Is it really true... what about Yahoo SE?

It's hard for search engine to find which one is paid link.

TowerSteel wrote:It's hard for search engine to find which one is paid link.

Don't outsmart Google they are into internet and search engine for years, they even technically and psychologically know some level of link building. As for paid links, to prevent them from getting penalized due to possible manipulation, Google recommended to use rel="nofollow" attribute.

Google has its own algorithm to find it. Don’t ever get the paid links, always good to do free quality backlinks alone.

Paid links are not useful...

I don't know how Google determine if a link is a paid link or not. I know Google can track whether a link is free or paid. But it is strongly recommended to use free links because you will only get penalized if you use paid links.

Google has its own way of determining whether a link is a paid or free link.