Search Engine Forums, SEO Forum

Google - Already number one search engine has established a brand name, in the which its users trust. It's dependable, reliable and fast.
Google's end user needs very little marketing as the name Itself is getting word by mouth publicity.
Google has a simple interface and it Gives comprehensive results without confusing its users.
Google has a low operation cost as it uses low cost Unix web servers for indexing Millions of web pages across the Internet.
Google has hired PhDs WHO are continuously working hard in order to enhance the search algorithms and make searching faster, efficient and relevant.
By 2003, Google has already powered over 75% of the 300 million searches conducted daily in the U.S. and 300 million outside the U.S. plus..

Doing SWOT Analysis by some company will be a good way to develop them to be the first in market... Google doing some SWOT | TOWS Analysis:

Their Compare the strategy with Microsoft Corp.... More info about The compare of The SWOT Analysis beetwen GOOGLE and MICROSOFT You can click link below:

http://swottowsanalysis.blogspot.com

I'm sure they still have master plans and they should or else there is a tendency other companies may take over..

Google is a dominating player in the internet searching market, it has to Compete with its Rivals Nowhere in this field long time 'there is no entry barrier. Google cans expand / change its business model to survive in this best-search engine race.

Google - Already number one search engine has established a brand name, in the which its users trust. It's dependable, reliable and fast.