How to Improve the Optimization Score in Google Ads?

For discussion of cost-per-click (CPC) engines, such as Yahoo! and Google Adwords.
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SteveGood
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How to Improve the Optimization Score in Google Ads?

Post by SteveGood »

Hi All,



How to improve the standard optimization score in Google Ads? If we optimize the score in Google ads after a month it comes under low optimization.

Mobignosis
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Re: How to Improve the Optimization Score in Google Ads?

Post by Mobignosis »

Looking for keywords with high reach and low cost will help a lot in terms of the optimization of the google ads on the long run.

Here in this case if you follow this method your ads will come on top on the google site

We have followed the same method for our company ads

Mobignosis
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johnbrown0103
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Re: How to Improve the Optimization Score in Google Ads?

Post by johnbrown0103 »

You need to do an On Page audit of your website and make the necessary changes, this way you can change the Optimize score in your Google ads.

venocare
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Re: How to Improve the Optimization Score in Google Ads?

Post by venocare »

Essentially, your Quality Score depends on three elements:

Expected click-through rate – meaning how likely it is for someone to click on your ad when searching for a keyword in Google.

Ad Relevance – which refers to how well your keywords relate to your ads. In other words, when people type a keyword into Google, does it make sense for your ad to come in results?

Landing Page Experience – which relates to what we said above. What happens when people click your ad? Does the landing page match the message of the ad?

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