Should I optimize my domain name to include keywords?

For discussion of general Search Engine Optimization, not specific to any engine.
EmilyPete
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Should I optimize my domain name to include keywords?

Post by EmilyPete »

Should I optimize my domain name to include keywords?

AliceFowell
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Re: Should I optimize my domain name to include keywords?

Post by AliceFowell »

Your primary domain should not include a keyword just for the sake of keyword optimization -- that can actually hurt your SEO. If your company name happens to have a keyword, that's fine, but don't go buying inboundmarketingsoftwarebloggingsocialseoemailautomation.com. Get what I mean?

KateSteel
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Re: Should I optimize my domain name to include keywords?

Post by KateSteel »

As per my experience, There is no problem adding keyword in your domain. It is also good idea to optimize your site more SEO friendly. I also agree with @AliceFowell, It is also not advisable adding all keyword in the domain like DigitalMarketingServiceProviderInIndiaSeoServices.com.

Arangs
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Re: Should I optimize my domain name to include keywords?

Post by Arangs »

I think not necessary to have a keyword in domain name. Important that you SEO keywords in your article content is enough.

hillajax
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Re: Should I optimize my domain name to include keywords?

Post by hillajax »

domain optimization is not a very good option for SEO, instead focus more on URL optimization i.e. don't waste your time on keyword-that-you-want.com instead more focus on example.com/url-included-your-keyword. I hope you got what I mean.

dhivyaa4n
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Re: Should I optimize my domain name to include keywords?

Post by dhivyaa4n »

Your primary domain should not include a keyword just for the sake of keyword optimization — that can actually hurt your SEO. If your company name happens to have a keyword, that’s fine, but don’t go buying inbound marketing software blogging social seo email automation.com.

AdamK
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Re: Should I optimize my domain name to include keywords?

Post by AdamK »

Exact match domains that contain keywords are targeted by Google for spam checks regularly. Therefore it is necessary that you take care of the quality of content you post on such websites.

IvanN
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Re: Should I optimize my domain name to include keywords?

Post by IvanN »

I think it's good for your ranking on Google. And no problem when you do it.

othername0104
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Re: Should I optimize my domain name to include keywords?

Post by othername0104 »

No It is not necessary to Optimize your Domain to Include Keywords. It was important to have the keyword in the domain name few years back. Few years back if you have EMD (Exact Match Domain) it was very easy to rank on the first page. But Now this is not true. But yes, you have some advantage over other as you can use one more keyword variation in your title which will appear in your url

JJWeigle
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Re: Should I optimize my domain name to include keywords?

Post by JJWeigle »

I think there's no problem with that, but to make sure that you did the right way, try to observe your work after a month and then you decide if your tactics is good or not.

benben1
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Re: Should I optimize my domain name to include keywords?

Post by benben1 »

That depends on what you mean by optimize. There's a couple of things you should consider:
Keyword is Domain Name - also referred to as an Exact Match Domain or EMD - is a powerful ranking bonus is attributed when a keyword exactly matches a domain and a search query meets Google's definition of a "commercial query". This was designed so that brands would rank for their own names, but was frequently exploited and as a result, made less-powerful in various circumstances.
There is also a ranking bonus attributed when a keyword or phrase exists within a domain name. The weight given seems to be less significant than when the domain name exactly matches that of a particular SEO query, but more significant than when a keyword appears later in the URL.
Also, keywords and phrases that appear in the page URL, outside of the domain name, aid in establishing relevance of a piece of content for a particular search query. Diminishing returns are apparently achieved as URLs become lengthier or as keywords are used more than once. The order in which keywords appear in a URL matters. It's been theorized that keywords appearing earlier in a URL have more weight. At minimum, it's been confirmed by Matt Cutts that "after about five" words, the weight of a keyword dwindles. :D :D
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williamsreus1
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Re: Should I optimize my domain name to include keywords?

Post by williamsreus1 »

I thought it was not necessary. The domain name is now no longer important to SEO, I think you should put the domain name in a particular brand would be better.

mlipure
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Re: Should I optimize my domain name to include keywords?

Post by mlipure »

I think most appropriate way is to include keyword in Category of your website. For example, Banana - Your domain doesnt have to be banana.com, instead it should be yourcompany.com/product/banana like that
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MichelleBoehm
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Re: Should I optimize my domain name to include keywords?

Post by MichelleBoehm »

I guess there is no need to optimize your domain name. You can stuff it in it.

alissaskincare
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Re: Should I optimize my domain name to include keywords?

Post by alissaskincare »

I think it's great, you should try to make sure they only

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