Why is anchor text important to SEO?

[jay11]

Why is anchor text important to SEO?

[rais26]

Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text is relevant to the page you’re linking to.

[ritesh3592]

Anchor text is the clickable part of a link, it’s extremely important in telling Google what the webpage being linked to is about. One of the key elements is to understand what keywords you’re looking to rank for and integrate this anchor text in your links, but be very careful not to overdo it, we did a post on[1] this in-house last week.

[aarti]

Anchor Text is used in anchor tag which is a clickable link. We put our desried text in anchor text to create to a link to another webpage or website.