Dooraway Pages

[Joe Singh]

Hi,

What are dooraway pages? How should we use it in search engine optimization?

[mrandrei]

Creating doorway pages is black hat, it's an unethical seo practice. Don't do it!

[realtor]

Would it be okay to have 2nd level pages that are linked to from the homepage targeting diffferent local geographical areas(eg. new jersey, new york, newark) for say 2 keywords each and those pages actually having good and relevant content regarding those areas in these sub pages? Is that bad? (I'm trying to make these SEO'd for different Keywords "New york real estate", "new jersey real estate" etc)

[sam09]

Hi,

What are dooraway pages? How should we use it in search engine optimization?

Its black Hat and unethical SEO Technique. 100 % chance to banned your website by Google SE.

[scottgrace25]

Hi,

What are dooraway pages? How should we use it in search engine optimization?

Its black Hat and unethical SEO Technique. 100 % chance to banned your website by Google SE.

Thanks for that.....I don't think I will be doing that anytime soon!

[imbitch]

Doorway pages are web pages that are created for spamdexing, this is, for spamming the index of a search engine by inserting results for particular phrases with the purpose of sending visitors to a different page. They are also known as bridge pages, portal pages, jump pages, gateway pages, entry pages and by other names. Doorway pages that redirect visitors without their knowledge use some form of cloaking.

[janicejan]

In practice, usage of doorway pages varies considerably, and there are countless other terms used to describe them. The pages themselves range from unique, content-rich pages to generic, keyword-stuffed pages.

Doorway pages have acquired something of a bad reputation due to the frequent use (and abuse) of doorways in spamming the search engines. The most flagrant abuses include mass production of machine-generated pages with only minor variations, sometimes using re-direction or cloaking so the visitor does not see the actual page requested. Doorways used in this manner add to the clutter that search engines and Web searchers must contend with.

Critics of doorway pages contend that the time & effort spent generating pages would be better spent optimizing pages that are integrated into the content of the Web site, plus producing more content to attract repeat visitors.

A wide range of opinions exists concerning what constitutes a doorway page and when they are acceptable. One of the most common justifications is for sites which have database-driven content that would otherwise be invisible to the search engines.

Some would argue that every single page on a Web site is a doorway. Perhaps, but then the term "doorway page" would lack any distinct meaning, with no term to describe the pages that are created specifically for the search engines.